CREATIVE CAMPAIGN PARIS 2020

The AMF Showroom creative team demonstrated their exceptional directing skills by orchestrating a mesmerizing fashion shoot in Paris, France back in 2020. Meticulously choosing a private hotel's enchanting garden as their desired setting, they flawlessly transformed it into the backdrop that perfectly embodied their artistic vision. Their main objective was to highlight the meticulous craftsmanship showcased through their handcrafted silk gowns and dresses, infusing their collection with the epitome of Parisian chic. With their deliberate direction and keen artistic sensibility, they successfully captured the essence of grace and refinement. Consequently, the resulting image exquisitely harmonized the allure of Istanbul with the timeless elegance associated with Paris, delivering a truly enchanting visual experience.